Homage to the elephants Carl and Mampe:
What was once planned as a marketing gag….

The new workspace “Gloria Berlin” is a house full of stories! Today we are reporting on the elephants Carl and Mampe, who will have a special place at Satellite Office. Yes, they will experience a small renaissance! The relationship between Ku’damm 15 and Mampe is a close one: The former restaurant “Mampes Gute Stube” is located on the first floor of the new workspace and there is a Mampe gin that was christened after the address “Ku’damm 15”, we have already told you about it.

Today it’s all about elephants! In 1951, the elephant was registered as a trademark by Carl Mampe AG, mainly to promote the specialty herbal bitters “Mampe Halb und Halb”. Since then, the elephant has adorned the bottles as a product tag. It remains the trademark of Mampe spirits to this day.

In addition to the restaurants, another idea ensured that the brand spread further: in 1957, two dwarf elephants, “Carl” and “Mampe”, were christened at Berlin Zoo. This not only raised the zoo’s profile, but also turned the liqueur into a cult product. Marketing over 60 years ago was already very creative, it’s hard to believe! Berlin was also a real hotspot for creative people.

Is it a coincidence that Satellite Office CEO Anita Gödiker is a passionate elephant collector? Her collection includes more than 300 elephants from all over the world! That’s why it was particularly important to her that Carl and Mampe live on at Ku’damm 15. “The fireplace room with the beautiful tiled stove will have a gin bar and house elephants,” says Anita Gödiker. “So we’ll always be reminded of Carl and Mampe in the new workspace.” This closes a circle, as Anita Gödiker’s signature style is to combine the past, present and future in interior design.